This week I have read many blog post about traffic exchanges and they are have just been excellent and so got me thinking about all that was said and thought I’d put in my 2 cents on this subject.  Traffic Exchanges – the Good, Bad and the Ugly

Traffic exchanges have been around for long time and will be around for long time as they are an great source of traffic.  There are many great features with the traffic exchanges, the scripts are better, there are some great owners out there and they are giving people online earning that they have never had a chance to have.

Marcy did an excellent post on Old Time Traffic Exchange Marketing and loved the post and yes things do change over the years – sometimes for the better and sometimes not – this happens in life all the time.

Then James came along with the best analogy that I have seen lately on traffic exchanges in his post Coke VS Te’s and he is so right – just because one person may like one soda more than another – they are still Sodas – same goes with TE’s.

Then Cathy wrote Where Is The Traffic Exchange Industry Headed and after all these well I feel they are here to stay – and also feel that there are some great owners out there that are bringing in some great suggestions, ideas, and are creative in what and how they run the sites.

Guess I got carried away on the good and I could keep going but I also want to touch on the bad – as some of the things that I do see is that people come in with sales pages that are a mile long and put it into rotation and wonder why they don’t get any signups.  Also I see many promoting the same page as everyone else – you have to stand out.

You need to change your way of promoting in traffic exchanges – think of them as a billboard that you see when you are going down the interstate – and what would you put on a page the would grab someones attention as they are traveling down the road.  So the next time you are bitching about no results – look at what you are using instead of blaming the traffic exchange.  The traffic exchange is here to bring eyeballs to your billboard and they work very hard to make sure the traffic will get to your billboard.

Now the ugly – there are some traffic exchanges out there that could care less and all they are concerned about is if you stop and buy something from that billboard and really could care less if you every stop in again.  There are some traffic exchanges that are just thrown up and the owner does not maintain his traffic and the next thing the traffic has moved to another site where the traffic is flowing.

You will be able to spot these exchanges and can do it by tracking what you are doing and also just by the site itself – if you login into a site in June and on the members pages it says Merry Christmas – well guess what – that site owners  is not one that is maintaining a steady flow of traffic and could care less if you stop by or not.

So in conclusion, traffic exchanges do work, they are here to stay and I personally feel they are improving.  That is my scoop on traffic exchanges – the good, bad and the ugly.